Motivating senior executive who has been in the forefront of healthcare industry change for over 30 years. Well-published writer who blogs on the topic of healthcare Innovation: www.healthplaninnovation.com
Marty has over 30 years of experience in the health benefits industry. His career includes senior marketing and sales roles with third party benefits administrators, HMOs, and – for over 12 years – the corporate offices of Humana, Inc. He has also been the president of a marketing communications firm specializing in health care.
As member of senior management, Marty helped lead the rapid growth of one of the the nation’s leading HSA administrators, that was recognized for its innovation and was designated a model for other financial institutions wishing to achieve success in the HSA marketplace. Today, he continues to work in the CDH space.
Marty, a graduate of The Ohio State University, writes frequently about consumer-directed health care topics.